Important Legal Notices and Privacy Statement

PLEASE READ THE FOLLOWING MATTERS PERTAINING TO THE USE OF THE Prudential Utah Real Estate ("PURE") website. Users of this website ("Site") agree that access to and uses of this Site are subject to the below items and if you do not agree to these terms, please do not use this Site.


This Policy/Statement is provided to you by PURE and its Affiliates in compliance with the Gramm-Leach-BlileyAct.

The PURE Privacy Promise

PURE respects the privacy of our customers. For over 15 years we have garnered your trust and confidence by managing our business with integrity and honesty. We keep our customers’ best interests at heart and place a high priority on protecting the Personal Information you provide.

PURE believes in communicating clearly with our customers.

This Privacy Promise is provided to assure you that all Personal Information provided to PURE or its Affiliates in the course of business transactions is disclosed only within PURE and to our Affiliates, Service Providers, and third parties as allowed or required by law. "Personal Information" is data and information which identifies or relates to you or your family members and which may not be publicly available. We do not sell any customer lists that contain your Personal Information. The policies and disclosures contained in this Privacy Promise may change over time, but we will communicate with you, as required by law, when any changes are made. This Privacy Promise replaces all previous notices or statements with respect to this subject, and cannot be modified orally by any of our representatives, employees or officers.

Sharing of Personal Information between Affiliates and with Strategic Partners.

PURE is made up of a number of companies ("Affiliates"). PURE may share with and between its Affiliates Personal Information you provide to PURE or any of its Affiliates. We also share Personal Information with our "Strategic Partners" - third parties that we have partnered with to share in the development or management of a community, residential project, golf course, club or other project. Among our Strategic Partners are Wells Fargo Home Mortgage, First American Home Warranty, Alliance Home Warranty, SignsUp and other professional companies that may change from time to time.

PURE is a full-service company dedicated to meeting our customers' real estate needs.

Our integrity and commitment to excellence will be directed without compromise toward ensuring value and satisfaction for all our customers. From the moment you first visit us, our goal is to make the home buying and/or home selling process pleasant and easy.

PURE and its Affiliates collect Personal Information for permissible business purposes to assist in meeting our customers' needs.

We collect Personal Information about you for many reasons and at a variety of different times. We collect this Personal Information so we can provide you with the services you want, make it possible for you to buy and/or sell real estate, and help you settle into and enjoy your new residence and your community. PURE also collects Personal Information for market research and product development so we can understand your needs as a home buyer and/or seller.

Personal Information we collect comes to us in the following different ways:

* Personal Information you provide to us on registration cards and in your inquiries when you visit or call our sales centers;

* Personal Information you provide to us on applications and in your correspondence with us, or which we obtain from individuals or entities whose names you have provided us as references;

* Personal Information you provide manually and that our computer servers collect when you visit our web sites;

* Personal Information we collect during our relationship with you, as you purchase and finance your home, including Personal Information from your attorney;

* Personal Information from a report prepared by one of our Service Providers, as defined below, such as your credit history, which we need to make business decisions and to better serve your needs; and

* Personal Information that is publicly available, such as deeds or mortgages.

If you visit our web site, our computer servers automatically log your IP address, the pages you click on and how long you spend there, and the web page you came from and go to next; we also save the data you type in if you want us to send you brochures or applications. When you apply for a mortgage from Wells Fargo Home Mortgage, we collect a wide range of Personal Information needed to process your loan. If we act as your real estate broker, we will gather Personal Information about you, your house, or the type of residence you're looking for. If you need title insurance, we collect Personal Information relating to insuring title. If you send a letter, email or fax to us, we save that Personal Information in our files, so we can respond to your question or comment.

We keep your Personal Information confidential.

We only disclose your Personal Information within PURE and to our Affiliates, Service Providers, and third parties as allowed or required by law. If we think it is in your best interest for us to provide your Personal Information to any other third party, we will inform you beforehand, and give you a chance to tell us not to make the disclosure.

PURE has confidentiality and security measures in place.

The security and confidentiality of your Personal Information is very important to us. We have physical and electronic safeguards, and company-wide policies and procedures, designed specifically to guard your Personal Information against accidental disclosure. Our employees and agents cannot use your Personal Information for purposes other than those which we at PURE authorize. Access to your Personal Information is restricted, and employees who fail to follow our policies and procedures are subject to disciplinary action.

We give customers control over their Personal Information. If you note that the Personal Information we have is incomplete, incorrect or not current, please call either your agent or the telephone number given on documentation that you have received from us. We will update or correct the error promptly.

The examples listed in this Policy are illustrations, and are not all-inclusive.

This Policy does not apply to Personal Information relating to partnerships, trusts or corporations.

No Reliance on Oral Representations

This is not intended to be and does not constitute an offer in any state or jurisdiction where prohibited by law. All prices are subject to change without notice. The drawings are artist renderings, conceptual only, and the developer expressly reserves the right to make modifications. All features, dimensions and specifications are subject to change without notice. All maps are artist renderings, for relative location purposes only, and are not to scale. Actual distances may vary. All references to clubs, golf clubs and membership opportunities and other amenities are subject to fees, dues and availability. Several projects are being developed by clients of PURE.

Equal Housing Opportunity

We are pledged to the letter and spirit of U.S. policy for the achievement of equal housing opportunity throughout the nation. We encourage and support an affirmative advertising and marketing program in which there are no barriers to obtaining housing because of race, color, religion, sex, handicap, familial status, or national origin.


PURE attempts to provide complete accurate information on this Site. However, PURE does not warrant the accuracy or completeness of the information, graphics, text, links, or other material contained on this Site and is not responsible for any errors or omissions in the content of this Site and shall have no liability for damages of any kind arising out of information on this Site.

Everything on this Site and the content contained herein are provided "AS IS" and without warranties of any kind, whether express or implied. To the maximum extent permitted under applicable law, PURE disclaims all warranties, express or implied, including, but not limited to, implied warranties of merchantability, habitability, fitness for a particular purposes, and non-infringement. PURE does not ensure that this Site is free of viruses or other harmful components.

All prices are subject to change without notice. All features, dimensions and specifications are subject to change without notice. All drawings are conceptual renderings and PURE expressly reserves the right to make modifications. All maps are not to scale and are for relative location purposes only. All references to clubs, golf clubs and membership opportunities and other amenities are subject to fees, dues and availability. Some communities described in this Site are being developed by clients of PURE.

The Residence's square footage totals indicated above are approximate, may vary due to construction and are based on perimeter measurements. Individual room dimensions indicated above are approximate, may vary due to construction, and may vary from the residence's square footage totals indicated above.

Special Disclosures

In certain PURE communities or neighborhoods within communities, if you purchase a lot (or resale lot) or home from an approved builder other than PURE, or its affiliates, PURE, or one of its affiliates may be entitled to a marketing fee, builder fee and/or brokerage commission from the approved builder which may be paid by the approved builder or charged to the purchaser. Prospective purchasers should check with their builder as to payment of this fee/commission.

At various times, PURE adopts incentive programs with its affiliated brokerage entity, Prudential Florida Realty, under which Prudential agents receive bonuses in addition to commissions for sales of PURE constructed homes or the sale of residences in PURE highrise buildings.

Links To and From This Site

PURE has no liability for third party links. PURE is not responsible for the accuracy or reliability of any information, data, opinions, advice or statements made on these sites. PURE provides these links merely as a convenience and the inclusion of such links does not imply an endorsement. Use of these links and any reliance on the content of the web sites accessed thereby is, therefore, at the user's own risk.

Copyright Trademarks

PURE has established this Site to provide you with information in graphic, pictorial and written form. PURE owns and retains the copyright on all the text and images that you can see on this Site and reserves its rights over those copyrights. Consequently, unless you have our express written consent, you are prohibited from distributing the text or graphics to others without the written permission of PURE or from using this information on your own web sites or in your own business advertisements or for any other business purpose. PURE does allow you to print or store this information for your own personal use.

The absence of a PURE copyright, trademark, service mark or logos from the PURE logo , text or image does not constitute a waiver of any intellectual property right of PURE. Any unauthorized use of any copyright, trademark, service mark or logos is prohibited.


By using this Site and any information on this Site, the user submits to the exclusive jurisdiction of the state or federal courts located in the State of Utah to resolve disputes of any kind arising out of user's reliance on the information on this Site, or any interaction with PURE involving the Site.

PURE may from time to time revise and update this Site. We advise you to visit this page regularly for updated Important Legal Notices.

Actual views from a property displayed on the PURE website may vary. Views shown cannot be relied upon as the actual view from any property. Prospective purchasers should be aware that any view from a residence may in the future be limited or eliminated. PURE’s client developers hereby give notice to prospective purchasers that they in no manner guarantee the continuing existence of any view from a residence. Further, developers hereby give notice to prospective purchasers that developers make no commitment or representation concerning the development of any property in proximity to, or visible from, a residence.

Furniture, flooring and decorator items depicted herein are not necessarily included in the purchase and sale of a property, unless specifically indicated in a REPC, and are shown for artistic and illustrative purposes only.

Scenes may include artists’ renderings, and may be of locations or activities not on the property. All renderings, designs and other depictions are based on current development plans, are for the purpose of illustration only, and are subject to change without notice.
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